0SHAKE, RATTLE & RODEO Thanks Rodeo Fans for a Great Time! Save the week for 2026: Fortuna Rodeo Week: July 11th - 19th, 2025! Check out our 2025 Fortuna Rodeo poster art, and meet the artist, Lucas Thornton HERE! Welcome to the 104th Anniversary of the Fortuna Rodeo! See the President's Message here! Sponsors Visit Xotic FlavorzVisit Freedom FuelVisit Wyckoff’sVisit Sequoia Gas / Blue Star GasVisit Redwood Capital BankVisit Mercer-Fraser Country on the Coast Concert SponsorVisit Harbers Insurance AgencyVisit Bear River Casino and ResortVisit American Ag CreditVisit Xotic FlavorzVisit Freedom FuelVisit Wyckoff’sVisit Sequoia Gas / Blue Star GasVisit Redwood Capital BankVisit Mercer-Fraser Country on the Coast Concert SponsorVisit Harbers Insurance AgencyVisit Bear River Casino and ResortVisit American Ag CreditVisit Xotic FlavorzVisit Freedom FuelVisit Wyckoff’sVisit Sequoia Gas / Blue Star GasVisit Redwood Capital BankVisit Mercer-Fraser Country on the Coast Concert SponsorVisit Harbers Insurance AgencyVisit Bear River Casino and ResortVisit American Ag Credit